ROVER P4

Advertisments

1949 - 1964

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1953-02

The text of the advert is partially badly readable, therefore it is repeated here:

Two New Models

The Rover Company Limited announce two new models - the “Sixty” and “Ninety” - in addition to the well-known “Seventy-Five”. The “Sixty” has a 4-cylinder 2-litre engine, and is designed to appeal to the motorist requiring Rover standards of quality, comfort and performance with outstanding economy; the “Ninety” is powered by a 6-cylinder 2½-lite unit. All three models have the same basic chassis and bodywork, largely similar to that of the successful “Seventy-Five”, and a number of improvements have been embodied including synchromesh on second, third and top gears, a new central gear-change, and side lamps mounted on the wings, easily visible to the driver. Rubber bushes and sealed bearings reduce grease-gun service to a minimum.

Prices:
'Sixty': Basic Price £820; Puchase Tax £342-15-10;
Total £1,162-15-10
'Seventy Five': Basic Price £895; Purchase Tax £374-0-10;
Total £1.269-0-10
'Ninety': Basic Price £915; Purchase Tax £382-7-6;
Total £1.297-7-6

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