21 of the reasons ...

1

Large Luggage Space

A large boot is provided at the rear of the car with an unobstructed floor, and is lined with rubber and felt. The spare wheel compartment is completely separate from the luggage. Note the neat flush fitting spring flap, covering the petrol filler cap. Locked from inside the boot, it foils pilferers.

2

Precision Steering

No compromise, to keep down cost, has been allowed to influence the steering design. The resulting precision of the layout and steering “geometry” give the driver a feeling of perfect control. Even at speeds of over 150 m.p.h. on the Rover experimental gas-turbine car this steering was proved to be perfectly satisfactory.

3

Body Silence

Even at high speeds the absence of noise is astonishing. Rover designers have checked sounds at source by the application of rubber mountings between frame and body, rubber pads between front coil springs and chassis, sound-proof spraying and heavy felt floor coverings.

4

Elimination of Chassis Lubrication

The design of the Rover chassis outmodes the old method of grease gun lubrication, with its cost and dirt. Rubber bushes and sealed bearings give a clean and efficient self-lubricating system with little or no attention from the driver.

5

Prevention of Corrosion

Your Rover needs no pamping. Every part of the body and chassis is protected effectively from corrosion and the important panels shown here are made of light aluminium alloy, which cannot rust. You never see a tell-tale patch of rust at the bottom of a Rover door even though the car is exposed to the weather night and day. A considerable saving in weight is also effected.

6

Co-Ordinated Suspension

No rolling on corners and no front end dip when braking. Shocks imparted by the roughest road surfaces are completely absorbed due to the generous amount of vertical wheel movement and the fitting of the latest and most efficient type of telescopic shock absorbers. Rubber bushes are fitted to all suspension link joints, eliminating noise and the need for external greasing.

7

Luxurious Interior Finish

The handsome interior is a distinguishing feature. All seating is carried out in prime quality hide - unsurpassed for luxurious appearance, comfort and durability. The facia panel is constructed from selected walnut and every carpet is fitted with a heavy underlay of felt.

8

Hand Finished Paint Work

Synthetic lacquers have superseded the old methods, giving an immensely tough and high gloss finish. Five sprayed undercoats, rubbed down by hand, are the groundwork of this superb finish. Even the under surfaces are treated with a special anti-corrosive and abrasive resisting enamel.

9

Controlled Free-Wheel

One of the few cars in the world to offer this delightful driving aid. Gear changing without touching the clutch - and reduced fuel consumption - can be obtained merely by turning a knob on the dashboard. Fixed drive can be resumed just as simply.

10

Exclusive Cylinder Head Design

Here is the secret of Rover’s wonderful performance and economy. This Rover patented F-type cylinder head not only gives unusually good pulling power at low speeds, but also permits a high compression ratio to be used, which in turn leads to increased power with remarkable economy in petrol consumption.

11

Controlled Heating & Ventilation

The volume and temperature of the air in the car can be varied independently of the screen demister, and the operation of the hot and cold air vents is controlled by a single lever. Fresh air is drwn in from just in front of the windscreen, avoiding dust and exhaust fumes. In hot weather exceptionally large amounts of cool air can be drawn into the car.

12

Long Life Exhaust Valves and Seatings

Valves made of Silchrome XB steel and faced with “Brightray”, and the provision of very hard alloy cast iron valve seat inserts, as used in aircraft engines, increase resistance to burning, pitting and corrosion. This unusual and valuable feature ensures extra long life to the valves, and saves maintenance costs.

13

Sealed Clutch Bearing

Completely isolated from all foreign matter - always immersed in clean oil, this Rover designed clutch thrust bearing requires no attention throughout the life of the car.

14

Centre Bearing to Propeller Shaft

Provision of this additional bearing to the Rover propeller shaft is an effective check to “whip” and vibration, and makes its contribution to the very smooth running of the car as a whole. Additionally, it enables a low floor line to be maintained without awkward humps in the passenger compartments.

15

Choke Warning Light

A highly efficient cold starting device (combined with a dashboard throttle control) ensures that your Rover can be driven away instantly and smoothly from cold. As soon as the engine reaches normal running temperature a light warns the driver to release the choke, and so avoids engine wear and unnecessary petrol consumption.

16

Rubber Moulded Tool Tray

The Rover tool tray is conveniently placed under the driver’s seat. All the tools necessary for minor adjustments are neatly pocketed in moulded rubber. Nothing can get lost or set up a rattle. Everything is ready to hand whenever it is wanted, and the complete set of tools, in the tray, can be taken to the job.

17

Safety Latch on Rear Doors

This patent safety latch is an invaluable Rover security feature where children are to be carried as passengers. Once this small latch is operated the door handles are tamper proof from the inside. This is an addition to the normal locking arrangements.

18

Sump Level Gauge

Although the usual dipstick is available as a final check, it is unnecessary to raise the bonnet to ascertain the level of oil in the Rover sump. A combined petrol and oil gauge enables the sump oil level to be read from the driver’s seat.

19

Armchair Seating

A small but useful point for extra comfort is provided by the very wide centre arm-rests which permit two people to use them at the same time. In addition, each door has an arm-rest, those in front being adjustable for height. There is also provision for altering the height and rake of the front seat.

20

Protection of Luggage and Petrol

One of your Rover keys lockes the ignition and doors - the other, which you can take away when leaving the car, for example, in a public garage - locks the luggage boot, spare wheel and roomy dashboard locker. The petrol filler cover can be locked from inside the boot.

21

Self Parking Windscreen Wipers

When you switch off the twin electric wipers they move automatically to their “parked” position where they are below the level of the windscreen frame and out of the way of damage when cleaning the glass. Each blade is of a special articulated type ensuring a clean wipe of the curved screen surface.